The Revolution Awards 2012 - winners in full

Kim Benjamin,, 23 April 2012, 12:45PM

Heineken, Xbox, TBG Digital and Adam & Eve triumphed at the Revolution Awards 2012, held on 20 April at the Grosvenor House Hotel on London's Park Lane.

AKQA’s Star Player app for Heineken scooped the Revolution Award for Innovation, the event’s most prestigious accolade. The app focused on the competitive banter of football fans by creating a live and social TV game experience.  

Xbox’s European head of media Paul Evans beat off stiff competition to claim the digital marketer of the year trophy. Evans has championed the use of social gaming, enabling Xbox to tap into new and hard-to-reach audiences and was responsible for the recent global launch of Kinect for Xbox 360.  

The Agency of the Year Award went to TBG Digital, one of the industry’s most recognised Facebook experts, which has experienced stellar growth in the last year.  

The launch of JK Rowling’s, an online reading experience for Harry Potter fans, created by Adam & Eve, triumphed across three categories, including media and entertainment, best integrated marketing campaign and best use of online advertising.  

All of the winners of the Revolution Awards 2012: 
Top Flight Awards  

The Revolution Award for Innovation  
Heineken Star Player by AKQA   

Digital Marketer of the Year

Paul Evans, European head of media, Xbox  

Agency of the Year  
TBG Digital  

Best Start-Up 

Multi-Sector/Multi-Discipline Awards  

Marketing on a shoestring  
Heineken Music Matcher by TBG Digital  

Best use of consumer engagement  
Sneakerpedia by Sapient Nitro  

Vertical Sectors  


Ford Love The Summer Vibes by Mindshare Media UK 

Business to Business 
Dealer portal mobile iPhone application by Auto Trader UK  

Financial Services  
HSBC Student Bursary competition by MadeByPi  

Invisible for Black & White launch by Carat  

ebookers Explorer iPad app by Fortune Cookie  

Media & Entertainment  
The launch of by Adam & Eve  

Not-for-profit/Charity/Public Service  
Who Killed Deon? By AMV BBDO  

ASOS Marketplace by Profero  

Technology & Telecoms  
The Feed by Poke London  

Digital Disciplines  

Best integrated marketing campaign  
The launch of by Adam & Eve  

Best location-based campaign  
Bud Ice Cold Index by Isobar Mobile  

Best use of affiliate marketing  
No ordinary airline by affilinet and nonstopConsulting   

Best use of data visualisation  
BAFTA Flickometer 2011 by Poke London  

Best use of email  
Customer behaviour campaign for Budget Rent A Car by Red Eye International  

Best use of mobile  
Heineken Star Player by AKQA  

Best use of online advertising  
The launch of by Adam & Eve  

Best use of online PR  
Wedding Dance by M&C Saatchi PR  

Best use of search  
Proving the value of generic search through in-store sales by Carat  

Best use of social media  
The Feed by Poke London  

Best use of video 

Mouth vs Life by JWT London 

Best viral  
Evolution of mobile by TBG Digital  

Best website  
ASOS Marketplace by Profero   

For more information please visit:  WWW.REVOLUTIONAWARDS.COM


Related Articles 

This article was first published on

Read more →

Grower of the Year Awards 2012

Over 500 professionals from across UK production horticulture attended the event held at London's Lancaster Hotel which was hosted by TV's Andrew Graham Dixon.

Guests at the sell-out event saw winners pick up their awards in 17 categories. Winners are listed below.

Grower of the Year - edibles
Winner - Lincolnshire Herbs

Grower of the Year - ornamentals
Winner - Lovania Nurseries

Best New Variety - edibles
Winner - Meiosis
Highly Commended - Worldwide Fruit

Vegetable Grower of the Year
Winner - Lincolnshire Field Products
Highly Commended - QV Foods/Rowe Farming
Finalists - Benzies, Heygate Farms Swaffham, Valefresco, Watts Farms

Top Fruit Grower of the Year
Winner - A.C Goatham and sons
Highly Commended - Newmafruit Farms

Salads Grower of the Year
Winner - Lincolnshire Herbs
Highly Commended - East Coast Growers
Finalist - Stubbins

Soft Fruit Grower of the Year
Winner - Vicarage Nurseries
Highly Commended - AJ Busb and Son

Best New Variety - bedding plants
Winner - 'Petunia Phanom' Ball Colegrave
Highly Commended - Sutton Seeds
Finalist - Ball Colegrave

Best New Variety - Hardy Nursery Stock
Winner - John Woods Nurseries
Highly Commended - The Bransford Webbs Plant Company
Finalist - Hillier Nurseries, Seiont Nurseries

Best New Variety - Herbaceous Perennials
Winner - Hiller Nurseries 
Highly Commended - The Bransford Webbs Plant Compnay, Thompson and Morgan Young plants 

Protected Ornamentals
Winner - J.A Collinson and Sons
Highly Commended - R.F Lawrence and Sons/Chrysanthemums Direct

Nursery Stock Grower of the Year
Winner - Lovania Nurseries
Highly Commended - Palmstead Nurseries
Finalists - James Coles and Sons, Majestic Trees, Tendercare, Viking Nurseries

Consumer Marketing Campaign of the Year
Winner - Hunt for the nations herb heroes, British Herb Trade Association
Highly Commeneded - Back To Black, Blackcurrant Foundation
Finalists - John Woods Nurseries, Tendercare, The Bransford Webbs Plant Company

Trade Marketing Campaign of the Year
Winner - Ball Colegrave 'Pansy Panola Royal Wedding Mix'
Finalists - Ball Colegrave 'Top up Thursday', Fenmarc Produce 'Rudolph Campaign'

Sales and Marketing Professional of the Year
Winner - Nick Coslett, Palmstead Nurseries
Finalists - Lynn Hunter, James Coles and Sons

Young Grower of the Year
Winner - Matthew Rawson, E.L Rawson and Co

Out Standing Contribution to Industry Award
Winner - Graham Ward, Cheif Executive - Stockbridge Technology Centre

For more information on the Grower of the Year Awards please visit:

Read more →

Grower of the Year Awards 2011 - WINNERS

Run by Horticulture Week and Grower in association with the Horticultural Trades Association, the National Farmers' Union and ASDA, the Grower of the Year Awards celebrate the very best in UK production horticulture.

This year some 500 professionals from across UK production horticulture attended the event held at London's Lancaster Hotel which was hosted by TV's Paul Ross. 

Speakers included NFU president Peter Kendall and Horticulture Week editor Kate Lowe.

Guests at the sell-out event saw winners pick up their awards in 19 categories. Winners are listed at

Thank you to all who attended and once again congratulations to the winners! 

Read more →

Revolution Awards Night

The Revolution Awards - the best night of the year in digital marketing - will be held this year on 14 April 2011 at Grosvenor House, Park Lane, London, W1. 

Be sure to put this date in your diary today!

The Awards are open for entry until 2 December 2010. Full entry details are available on

About the Awards

The UK is at the bleeding edge of digital marketing, consistently producing some of the most creative and challenging work the world has seen.

In such an intensely competitive environment creativity and effectiveness are necessary components of any digital campaign. As such it is innovation that separates the good from the great.

The Revolution Awards 2011 recognise those who consistently challenge tried and tested marketing conventions, providing a benchmark of excellence from which the rest of the world can learn.

The Awards focus on innovation. This allows global brands with multimillion pound budgets to compete with much smaller players on a truly level playing field. The winners are those who engage consumers in new and interesting ways, while also meeting tightly defined business objectives.

The UK is a hotbed for digital innovation, and each year the Revolution Awards recognise those at the forefront of the world’s most dynamic and fast moving communications industry.

Read more →

Media Week Winners announced!

What a night!

Congratulations to all of our 2010 winners announced on 28 October at the Great Room in Grosvenor House. Please register your details here to get updates on the 2011 Awards!

Full list of winners at Media Week Awards 2010

Grand Prix: London Evening Standard
Agency of the Year: ZenithOptimedia
Sales Team of the Year: Global Radio

Media Idea (over £1m):
Gold: MPG Media Contacts for EDF Energy
Silver: PHD Media for Cadbury Wispa Gold
Bronze: ZenithOptimedia for O2/Telefónica

Media Idea (£250k - £1m)
Gold:  ZenithOptimedia for Carling
Silver: MEC for Wrigley
Bronze: ZenithOptimedia for O2/Telefónica

Media Idea (under £250k)
Gold: Carat for Royal Navy
Silver: Carat for Santander Abbey
Bronze: MEC for Specsavers

Sales Pitch (over £1m)
Gold: ids for Greene King: Old Speckled Hen
Silver: talkSPORT for World Cup Sponsorship
Bronze: CBS Outdoor

Sales Pitch (£250k-1m)
Gold: Primesight for Vectone Mobile
Silver: Bauer Media for Blackberry
Bronze: last fm for Sony Consumer Electronics

Sales Pitch (under £250k)
Gold: Channel 4 for Orange
Silver: talkSPORT for Rileys
Bronze: Absolute Radio for The Wadworth Brewery

Media Innovation
Gold: Channel 4
Silver: Global Radio

Gold: PHD for Canon
MediaCom for P&G - Hugo Boss Orange
Starcom MediaVest Group for Oracle

Best Research Initiative
Gold: Radio Advertising Bureau (Radio: The Online Multiplier)
Silver: Radio Advertising Bureau (RadioGauge)
Bronze: MPG Media Contacts

Gold: Channel 4 television for O2
Silver: UM London for XBOX
Bronze: Carat for Diageo Gordon's Gin

Media Brand of the Year
Gold: London Evening Standard
Silver: Spotify
Bronze: talkSPORT

Rising Star: Andrew Nicholls, Dennis Publishing


Read more →